According to Michael Pachter of Wedbush Securities, next-generation console titles for PlayStation 4 and the new Xbox console will retail for a 10 dollar premium over their current $60 price.
Geoff Keighley tweeted that Pachter made the statement at a SXSW panel discussing the industry.
At #SXSW panel @michaelpachter says PS4 and next Xbox games will likely cost 70 dollars, 10 dollars more than current gen.
— Geoff Keighley (@geoffkeighley) March 9, 2013
It’s worth noting that Pachter was wrong about a PlayStation 3 price drop a couple of weeks ago as we’ve heard nary a peep out of Sony regarding chugging the PS3’s price point.
Jack Tretton, SCEA President and CEO spoke with CNBC soon after the PlayStation 4 unveiling and said that games on the PlayStation 4 would retail anywhere from 99 cents to the more traditional $60 range. This is in stark contrast to EA’s announcement (and subsequent back-pedalling) that they’d like games in the $70 range. Ultimately, it is up to the publisher of the games to decide what to price their titles at, but we foresee a lot of backlash if some publishers choose to go with a premium price and can’t adequately justify the difference to most gamers.
Of course, when Tretton said “$60 range”, everyone took it to assume $59.99, where the use of the word “range” could bring that number up as high as $69.99, right in the $70 price point. It’ll be interesting to see how that all shakes out, and we assume we’ll have more news on it at E3 this year.
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